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AI Visibility ROI Calculator

Calculate your brand's AI search visibility gap. This calculator estimates how much organic traffic and revenue you may be losing as AI platforms like ChatGPT, Perplexity, and Google AI Mode answer queries that used to drive clicks to your website.

Powered by Indexable AI
ORGANIC BASELINE

What Is Your Current Organic Performance?


AI VISIBILITY METRICS

Where Are You Now vs Where Could You Be?


Your Current State
Your Target State
Current SERP Visibility 0.20%
Target SERP Visibility 0.20%

Per-Platform SoV Breakdown (Informational)

Platform
Current SoV %
Target SoV %
G
Google AI Overviews
8%
25%
A
Google AI Mode
5%
20%
C
ChatGPT
12%
35%
G
Gemini
10%
30%
P
Perplexity
15%
40%
C
Copilot
5%
20%
25%
How We Calculate This

Your projected traffic lift is calculated from the weighted improvement across 5 AI visibility metrics, each sourced from Ahrefs Brand Radar.

Metric Weight Why This Weight
AI Share of Voice 30% Strongest predictor of AI-driven organic traffic
Citations 25% Direct link between AI citation and referral traffic
Mentions 20% Brand presence in AI responses drives discovery
Impressions 15% Reach creates top-of-funnel awareness pipeline
YouTube Visibility 10% Video citations are growing but still emerging
Traffic Lift = Σ (Metric Improvement × Weight) — capped at 45% Revenue Impact = Additional Visits × Conversion Rate × Revenue per Conversion

Key Assumptions:

Max Traffic Lift 45% cap based on observed enterprise improvement ranges across AI visibility campaigns.
Payback Calculation Assumes $15K/month average GEO investment. Adjust mentally for your budget.
Blank Metrics Metrics left at zero are excluded. Weights redistribute proportionally across filled fields.
SERP Visibility Auto-calculated as Mentions ÷ Impressions. Derived metric, not weighted in the model.

Input your real numbers from Ahrefs Brand Radar for the most accurate projection.

REAL-TIME RESULTS

What Is Your AI Visibility Revenue Impact?


Traffic Lift +18.5% Capped at 45%
Additional Monthly Visits +18,500 New visitors from AI
New Total Traffic 118,500 Monthly sessions
Additional Monthly Revenue $231,250 New revenue from AI lift
Annual Revenue Impact $2,775,000 Projected 12-month impact
Payback Period 0.8 mo Assumes $15K/mo investment
Cost of Inaction (12 mo) -$2,775,000 Revenue left on the table
SoV Gap vs Competitor +5% Ahead of competitor
YOUR SCENARIO

Branded Summary Card

Screenshot this card or download the full PDF report below.

March 23, 2026
AI Visibility ROI Report

Baseline + Current State

Organic Traffic100,000
Conversion Rate2.5%
Rev / Conversion$500
AI Share of Voice10%
Mentions/mo1,000
Citations/mo200
Impressions/mo500,000
YouTube Mentions0
SERP Visibility0.20%
Competitor SoV25%

Target State

AI Share of Voice30%
Mentions/mo10,000
Citations/mo2,000
Impressions/mo5,000,000
YouTube Mentions500
SERP Visibility0.20%

Projected Impact

+18.5% Traffic Lift
+18,500 Add'l Monthly Visits
$231,250 Add'l Monthly Rev
$2,775,000 Annual Impact
Powered by Indexable AI — indexableai.com

BTW, have you met our AI Visibility Agent?

VisX-Prime monitors your brand across all 7 AI platforms — and turns these numbers into reality.

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